Susan Windmiller wants you to vote.  Yes you, woman (or man) who is reading this post.  She very carefully watched—with a filter and awareness only little children have—her mother and grandmother as she was growing up, and she constantly witnessed unfairness for women. That lit a fire in little Susan’s belly that, luckily for us all, grew into a life of public service.  Susan believes that all of us, and especially women, need to understand how important it is to vote and how their vote can really impact their life each day. Let’s learn more about Susan.


1. Tell us in a few sentences what you do. And why you do it.

The community as a whole is best served when companies get involved in the civic health of their communities and play a role in driving increased voter participation. We at Public Affairs Concepts help corporations and organizations activate their staff, stakeholders, and clients, increasing voter education and voter turnout.  All in a nonpartisan manner.

Why I went into business with Maribel and Melissa as Public Affairs Concepts? That’s easy:

When I was a little girl, I knew from the women in my life, my mother and grandmother, that there was unfairness for women. In a lot of ways. I saw it from the kinds of jobs and opportunities my mother had (or better, didn’t have), and also, the way her mother was treated by her community as a young widow with two little girls and she had to figure out how to survive in the Great Depression.

I believe that all of us, and especially women, need to understand how important it is to vote and how their vote can really impact their life each day.

I am Susan Windmiller with Public Affairs Concepts and we want to work with companies, on a larger scale, to teach their employees about the power of voting.


2. What is your contact info (that you want shared) please include any active social handles, websites etc.

Twitter – @PublicAConcepts

FB – @PublicAffairsConceptsMiami

LinkedIn – @PublicAffairsConcepts


3. When I wake up in the morning the first thing I do is…
…take a deep breath, kiss my husband (who is still sleeping!), take care of our two chocolate labs, JD and Chip, have a good Pilates stretch and read a ton of news sources, especially Heather Cox Richardson, Axios, CNN, The Nineteenth, Orlando Sentinel, Washington Post . . . . .


4. My best business advice is….
…think about Who you are serving and what they need! It’s always about THEM!


5. My professional goal for 2021 is…
…to grow our business, Public Affairs Concepts, and keep learning!


6. Supporting women in business is now more critical than ever. How can our community best support you?

Use our service!  Then share your experience with your network, check our website, like us on social media, let others you know be aware that you used our service and why it was important to you, etc.


7. Your Astrological sign:


8. Favorite donut:


9. Favorite podcast:
Terry Gross on Fresh Air and Shankar Vedantam on Hidden Brain


10. Favorite book:
My Brilliant Friend by Elena Ferrante, Daughter of Fortune by Isabel Allende,  Good and Mad by Rebecca Traister – don’t make me pick!


11. Favorite pandemic binge watch:
Ozark, Queen’s Gambit, Mrs. America


12. When I practice self-care I…
…take a Virtual Pilates Class from Mor Haim


13. The place I am happiest is…
…sitting with my husband in our butterfly garden.


14. People are surprised to learn I…
…love to cook for friends and family, play with my grandchildren and post pandemic, would love to be able to travel to our country’s national parks and…I am now eating whole food plant based and feel great!


15.   2020 taught me
…to be grateful and not stop/always lead for positive changes.



On this Inauguration Day in 2021, we hope you are as inspired as we are by this passionate public servant.  Thank you, Susan, for all you to do empower women by encouraging them to empower themselves!